AXIS ONE

A light-inspired landing page for a conceptual product. Balanced minimalism with playful color and motion.
SERVICE /
WEBFLOW DEV
CLIENT /
JULIAN WELLS
YEAR /
2025
USER-FIRST DESIGN
Every decision in Lumen Theory’s layout was made with clarity, accessibility, and usability in mind. From thoughtful typography to generous spacing, the interface guides users through the experience naturally and without distraction. The goal was to remove all friction and let the content and visuals speak — creating a digital space that feels intuitive, immersive, and purposeful.
SMOOTH ANIMATIONS
Subtle, fluid animations were used throughout the site to enhance the user experience without overwhelming it. Transitions respond naturally to scroll and hover, creating a sense of rhythm and flow. Each motion was intentionally timed to guide attention, build atmosphere, and make the interface feel alive — yet effortless.
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